2025 Marketing Plan
Let’s get creative, practical, and tactical.
Marketing [doesn’t have to be] a time-consuming black hole for small business owners.
We’ll make a plan to achieve your goals.
Here’s our process:
Identify your marketing goals. What are you hoping to achieve next year? Common examples we often see from small business owners include generating leads, increasing brand recognition, launching a new product or service, and improving customer retention.
Brainstorm a plan to achieve them. Which tactics will best achieve your goals, and how should we prioritize? Examples include content creation, advertising, social media, email marketing, direct mail, and PR.
Create a marketing calendar. Having a bite-sized monthly and quarterly calendar will support your staying on track to achieve your marketing goals.
Establish key performance indicators (KPIs). Tracking baseline metrics will help scale what’s working and change what isn’t.
Deliverables
You’ll walk away with a tangible action plan with a calendar that details what to do, when to do it, and how to effectively measure results.
Pricing
$2500 for existing clients, $3000 for new clients.*
Optional: Hire Squarefire to execute the plan or provide ongoing strategic oversight and consulting to your team. *Additional support is not included.
Let’s Work Together!
Are you ready to take your marketing to the next level in 2025?
Submit your information and we’ll schedule an initial consultation.
Other Services
Branding & Messaging
Whether you're a new company, a company with a new vision, or launching a new product/service, Squarefire can create your messaging in an easy-to-understand language for your target audience. You'll come away knowing exactly what to say about what you do, the value it brings, and how it's different from your competitors.
Website Content Strategy
If you're designing or redesigning a website, Squarefire can function as the liaison between you and the design and development team. We'll guide the strategy, write content for your target audience(s), establish KPIs, aid in design review, and create a go-live promotional campaign.
Campaign Development
We create custom campaigns to help reach your target audience(s) to achieve specific goals. Do you have an upcoming event? Launching a new product? Promoting a lesser-known brand? We will brainstorm, create, launch, and report on your campaign's performance to achieve your goals.
Strategic Planning
We'll audit your previous and current marketing initiatives, evaluate your successes, and create a 6-12 month marketing plan with KPIs to measure your success. Need help executing it? We can pitch in there, too.
Half Day Session
Do you have a new business and aren't sure where to start? Let's take a half-day to identify essential components of your marketing strategy. You'll complete a worksheet in advance and walk away with a brand statement, target audience, some creative ways to start reaching them immediately.
What People Are Saying
“Squarefire is organized and brings great ideas, but also listens and takes the time to get to know what makes your business special so they can better represent your brand.”
“Squarefire was able to brainstorm with me and curate a unique and effective marketing campaign for over 20 small businesses with unique offerings, needs and technological capabilities. But most importantly they were organized and timely with deadlines and deliverables and made my oversight process a breeze.”
“Squarefire expertly led us through creating a campaign name, logo, website, and communications strategy for our first major capital campaign. Christie communicates effectively and gains the consensus required to keep things moving.”
“Christie is a swiss army knife of talents and has the rare ability to undertake and complete specific projects always with the big picture in mind. She has a gift for corporate branding”